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The NBA
Acquired
MBA to K Is the Most Streamed Sports Video Game on Twitch
The anepil, of course, still has the highest t v rating. But this doesn't matter because younger generations aren't going to consume sports on direct t v. The m b a and baseball are just, like, so much better position. They also have a linear t v deal with china televisions that's super interesting. And then this is lesser in terms of revenue impact, but video games and eastports. So m b a to k is, by a pretty significant margin, the most streamed sports video game on twitch....
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