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398: How We Took A Cost Per lead From $60 To $6 & Doubled The Ad Budget

Embodied CEO

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Introduction

It has been really hot. And i'm very worried about the summer. Like, what does this mean for the summer if it's already 90 degrees every day? In may and april, it was really hot. I'm such a baby with the heat. But i live in austin all the other times, but like, six months out of the year it's too hot. So i want to leave california or the mountains, is my preference. Anyways, we took a lead cost from 60 dollars down to six dollars cost per lead. Ad costs are a big concern for people to day. We see people who are very concerned about the cost of ads and the fact

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