The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

#36: Community is so hot right now in B2B marketing, what defines a successful community, & more with Common Room COO Jake Randall

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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How to Engage Your Customers in a Way That Adds Value to Your Business

Marketing is all value oriented, if that makes sense. If someone's asking you why you're more expensive than X and you have to answer that privately, then to me, you don't have a good answer. You know, it is like you want those opportunities to answer those questions publicly if you have shit together. And this comes back to having a great product and a strong point of view is like, answer it.

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