3min chapter

This is Product Management cover image

278 Product Maturation is Product Management

This is Product Management

CHAPTER

How Does a Product Grow From Start Up to Enterprise?

How does a product grow from start up to the enterprise stage? I think infits and starts. You can sort of have a strong, clear vision that the market you wantto attack is bigger companies or wider adoption inside of smaller companies. What's important is really understanding how different it is to think about small, scrappy start ups who are like you. Always challenge your assumptions about who your customers are.

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