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In this episode, Jac White sits down with LinkedIn strategist and visibility coach Molly Godfrey, the go-to guide for women who want to turn their network into a revenue engine. Molly has helped countless female founders cut through the overwhelm of LinkedIn and build consistent, sustainable sales pipelines—without spending every waking hour online.
Together, Jac and Molly unpack what makes LinkedIn different from other platforms, the kind of content that actually gets results, and why storytelling (done right) is your secret sales weapon. Molly shares her system for showing up without burning out, how to balance personal and professional content, and the truth about outbound sales strategies that work.
If you’ve been feeling pressure to post daily or keep up with every algorithm shift, this conversation will give you a realistic, doable plan for using LinkedIn to make genuine connections—and more sales.
Topics Discussed in the Episode:
- Why LinkedIn’s “social graph” algorithm changes how you should post
- How to make your profile irresistible to your ideal client
- Balancing personal storytelling with professional credibility
- The three-posts-a-week strategy that keeps you visible without burnout
- What to know before investing in Sales Navigator and outbound outreach
- Why pods don’t work—and what to do instead
- How to turn content into consistent conversations (and clients)
Connect with Molly Godfrey:
Apply to be a part of the Honeybees Sales Circle
Follow me on LinkedIn
Subscribe to our email newsletter
Visit us at honeybeesgroup.co
