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BREAKTHROUGH: How to Get Unstuck and Achieve Anything

The Next Big Idea

CHAPTER

The Creative Cliff Illusion

There are two things you can do in any moment when things get hard. You can persist or you can quit, he says. He thinks difficulty means that you should probably continue for a bit longer. But if at some point, for a considerable period of time, you notice that you're diverging from the goal it might be time to consider what your alternatives are.

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