The Importance of Knowledge Work

Buy A World Without Email

I’ve talked a lot about Cal Newport’s provocations about abolishing email (and Zoom calls) [find them here and here].

And in fact, I had someone last week astonished when I suggested we should try to limit video calls to eight hours a week. They thought I’d lost my mind. How would we get things done unless we were on video calls all day?

This default to video and emails is what Cal Newport calls the Hyperactive Hive Mind.

He’s convinced that we’ll look back at the way we’re working right now and be embarrassed we optimised for what was easy rather than what was productive. Cal outlines how we should be setting about to fix work - by changing our relationship with technology.

It is a brilliant, brilliant, brilliant provocation that is unique to him and I think will give all us reason to reflect.

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