In this episode, I discuss the concept of "evergreen" in the context of marketing. Evergreen is a term commonly used in marketing to refer to strategies that maintain enduring freshness, success, and popularity regardless of changes in platforms and the internet landscape. I also reveal the purpose of my book, Marketing Magic, which will be a marketing classic that will help people for generations to come by teaching you how to impact your audience with your message.

By listening to the episode, you will learn:

- The meaning of "evergreen" in marketing: Strategies that stand the test of time and remain effective despite changes in technology and trends.

- The importance of creating impactful marketing: marketing is about making an impact and helping others succeed at scale.

- How evergreen marketing strategies apply to different generations and platforms: The principles remain relevant and applicable regardless of the current technological or social media trends.

- The significance of enduring marketing success: By focusing on evergreen strategies, businesses can maintain their relevance and dominance in the marketing and business world.

So what are you waiting for? listen to the full episode and set yourself on a path to success