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The Numbers Behind the Books: How Gambling Companies Leverage Data

SSAC

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New York Is a Bigger State Than Expected

In european markets, you see in a quite robust way where the betting markets are referenced as as a new story. Y yeu're not there, obviously, here in the us. At all. I mean, i think there's a concerted effort for people to incorporate it in the narrative or in the broadcast that they give. Like i said, new jersey's just been the hub, and new york is so much bigger than we expected.

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