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22: Kate Raworth: Doughnut economics and thriving in balance
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The Propaganda of Consumption
Consumerism is one of the ways in which we're addicted to growth. It's one of the social lock-ins to endless growth because generations have believed that to do well means they'll get a bigger house. So this consumption and the acquisition has been a very 20th century symbol of doing well. Edward Bernays played a huge role in that. He created a hundred years of propaganda as he called it himself to convince us that we transform ourselves by buying something more. Could you please help us unravel a 100 years of this propaganda so that people actually feel that they belong through community? Let's rebuild the commons, let's rebuild the places we live and actually find value connection where it's
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