The Mindset Mentor cover image

How To Master Persuasion

The Mindset Mentor

00:00

Understanding the Anchoring Effect in Sales and Negotiations

This chapter delves into the anchoring effect and its significant impact on consumer behavior during purchasing decisions. Through anecdotes and sales strategies, it highlights how initial price presentations shape perceptions of value and influence buyer choices.

Play episode from 11:48
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app