The Impact of Social Media on Chain Letter Content

The internet had two initial impacts on how chain letter content spread. Social media provided impetus for a new generation of sender to make slight adjustments in order to build online followings or take advantage of rubes. The most pernicious family of myths all focus around the idea that kidnappers staged some sort of item in a victim's car. That's why they're trying to kidnap women, right? And these are all wind up being trafficking and conspiracy theories.