
Why women’s sport is the next big opportunity
StreamTime Sports
00:00
Is It Only Women Who Watch Women's Sports?
Consumer data shows that nearly 60 % of women's sports fans are men. Women's football fans skew younger, so you have an opportunity to grab that really hard to reach demographic. And like usacris, they're more affluent, so they have more disposable income. That affluent side of it is going to become quite important. I don't know if you goys ha manage to get to a wrsel game or anything this season, it's just a bit more friendly. i've had my experiences at football matches where i've even said to myself, ive got a couple kids, and i'm not sure i'm ready to bring them here for while because of my own personal experience
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