Tools and Weapons with Brad Smith cover image

Steve Ballmer: Scaling the digital revolution

Tools and Weapons with Brad Smith

CHAPTER

Navigating Growth and Competition in a Tech Giant

This chapter explores the transformative journey of a tech company from 2000 to 2014, emphasizing its revenue growth alongside the challenges posed by competitors like Linux and OpenOffice. It also highlights the evolving mindset required of a CEO in response to market pressures and the necessity for innovative strategies in leading the enterprise business.

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