The Power of Storytelling in Technical Areas and as Founders

This week on the podcast you won't be hearing from us and instead from the folks at The Startup Podcast. This is one of our favourite startup podcasts in Australia because of how tactical it is for founders. We decided to post it on our feed this week. Enjoy!

Episode Description

We’re all storytellers. It’s the way we first begin to learn and it's the way we have communicated important information for thousands of years. However, it is the skill we practice the least. As startup operators, if you were a better storyteller imagine what you could accomplish. You would be able to engross and inspire potential investors and employees in any situation and be able to explain features better to your teams and get more work done.  How, you ask?

Today we say “F*ck the Slides” with special guest, author of the upcoming book, storytelling expert and passionate salesperson - Nir Zavaro. In this episode Nir and Yaniv explore the importance of storytelling for founders. In doing so they delve into the “trailer” and “toilet” pitches, when to use them and how crucial they are for a founder to get right. Nir’s knowledge and experience is on show in this one, don’t miss it!