10min chapter

IndieGameBusiness® cover image

Pitch Perfect: Winning Over Publishers

IndieGameBusiness®

CHAPTER

Navigating Game Development: Balancing Passion and Market Appeal

This chapter explores the intricate dynamics of game development, highlighting the essential balance between personal passion and market demands. It underscores the importance of thorough research on publishers and target audiences, advising indie developers on strategic approaches to ensure their games find the right fit in a competitive landscape.

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