Byron Tau on the New U.S. Surveillance State
The 404 Media Podcast
Exploring the Intricacies of Ad Tech Surveillance and Real-Time Bidding
This chapter explores the complex ecosystem of real-time bidding in ad tech, revealing how user data like geolocation and device identifiers are harnessed for targeted advertising. It sheds light on the privacy implications of ad exchanges, uncovering the risks of unauthorized retention and resale of sensitive information.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
