Michael Dinich has had tremendous success with Flipboard as a traffic source for his site Wealth of Geeks.
Thanks to this focus, he gets about one-third of his traffic from the platform and avoids much of the pain and stress felt about Google updates.
Flipboard is described as a less time-consuming Pinterest and offers a broad approach suitable for diverse industries beyond strictly visual-centric ones.
It's platform that caters to a diverse demographic, slightly leaning towards males, and supports a wide range of niches such as finance, muscle cars, and video games.
And he's got tips on how we can follow in his footsteps.
For starters, he emphasizes the importance of participating in the community, and optimizing content for the platform. Things like:
- Creating magazines,
- Flipping trending content,
- And joining group shares.
Success on Flipboard hinges on strong headlines, engaging images, and community interaction to drive high-quality traffic and engagement rates.
And strategies like cloning posts with seasonal variations and maintaining SEO titles on website URLs can enhance visibility.
He also suggests following influencers, and adding a Flipboard button to your website are recommended for growth. And highlights how consistent effort and experimentation are key to seeing significant gains on Flipboard, with the process taking around six months.
He gets quite a bit deeper into the specifics though and if you're in the market for a new traffic source you won't want to miss this one!
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