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Branding With Boris - Ep. 01

WTF Gym Talk

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The Big Dogs Don't Mind Fucking in Spending Millions on a Brand

The big dogs, they don't mind spending the money to shake you down if you're not. Am crosiis notorious for how much he appreciates this sort of thing. Should a big brand go after a small time business owner? Tta dick move, sure. But they're not in the nicegy business often. The difference between them being worth a billion dollars and them being worth four billion dollars is the equity of the brand.

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