Strategies for Building a Business and Choosing the Right Talent

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.

After 20 years in the corporate world, just over a year ago in perhaps the most unlikely time, Samantha Woolf and Hilla Narov took the leap and founded their own marketing & entertainment agency. Not only do they make authentic connections between brands and talent, but they have a unique instinct for what’s next and what’s newsworthy that allows them to put their clients at the center of pop culture moments.

Top 3 Value Bombs

1. Nice guys do get ahead in the end.

2. Part of every success is learning along the way.

3. You have to understand who your consumers are and ensure that you put the right face out there that will resonate.

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