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Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming
Acquired
The ROI on Investing in the Game Over Time
The ROI on investing lots of capital in your esports ecosystem is going to be very high. And there's a lot of different approaches for what it's worth. You look at Counter Strike and Valve and they've taken a very... They just don't really care. It's more like the PGA where they sanctioned events as opposed to basically owning the league, right? There's hundreds of tournaments that happen outside of that. As a team, you choose which ones you go to.
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