The Importance of Sharing Transformations

I think more and more, there's a lot of coaches who are understanding that they can build businesses. You have to set the tone even before your clients come in the door and talk about the importance of sharing your journey. Once we start sharing people, like that's how we grow our business. We literally just share transformations three or four times a day and saw the inquiries come in. That was when Facebook was a little bit more friendly in 2012. But the game hasn't really changed.