There's a lot of studies about repetition and people who hear a thing repeated over and over and over again this is how manufactured consensus works actually. The illusory truth effect i think is the the cognitive bias here yes there is also the phenomenon that the correction never spreads as far as the original sensational right moment or meme or whatever so that's where you get at things like something that sounds salacious outrageous sensational is going to spread like wildfire because people want to share it.

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