S18EP05: 5 unique marketing methods that preeminent coaches use constantly
1 Insight
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How to Make Great Referrals
Rich Lippmann: Value-based marketing creates so much value to people who are not yet clients that it's a no-brainer for them to pay you money. Referral marketing is an energetic thing, he says; make great referrals and don't hold back. "For most of human history, it wasn't called coaching. It was called leadership"
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