Why That Worked  – Presented by StoryBrand.ai cover image

#26: Dan Go—The Fitness Coach Who Built a Mega Brand by Niching Down

Why That Worked – Presented by StoryBrand.ai

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Intro

This chapter explores the importance of building a personal brand and focusing on a specific niche in the market. The hosts share strategies and a case study of a fitness brand creator who successfully targeted founders, highlighting the effectiveness of audience specialization.

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