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Coggism vs Casper - What Is the Vision?
Phil Garlic: I wanted to fix an issue that Coggism where when we were actually acquiring those kind of micro and SMB businesses at 15K packages, we really had very poor retention of them. He says Casper is a good PLG data provider, but what we lack in commercial power to address large deals, Coggism has one of the strongest sales forces in our industry. "With Coggism's knowledge and resources, Casper can become one of the most powerful PLG data providers in Europe and smash the competition," he adds. Phil Garlic: At the heart of any M&A transaction or acquisition is really that narrative, that story that you're trying