5min chapter

SaaS Interviews with CEOs, Startups, Founders cover image

How We Acquired our PLG Competitor to Break $30m in Revenue

SaaS Interviews with CEOs, Startups, Founders

CHAPTER

Coggism vs Casper - What Is the Vision?

Phil Garlic: I wanted to fix an issue that Coggism where when we were actually acquiring those kind of micro and SMB businesses at 15K packages, we really had very poor retention of them. He says Casper is a good PLG data provider, but what we lack in commercial power to address large deals, Coggism has one of the strongest sales forces in our industry. "With Coggism's knowledge and resources, Casper can become one of the most powerful PLG data providers in Europe and smash the competition," he adds. Phil Garlic: At the heart of any M&A transaction or acquisition is really that narrative, that story that you're trying

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode