4min chapter

The Jordan B. Peterson Podcast cover image

The Topic of Truth

The Jordan B. Peterson Podcast

CHAPTER

Rules for Developing a New Idea

A good idea is enough but it isn't even close to enough so one thing that's kind of useful to do if you're developing a new idea is develop communication with your potential market. If you want to be an artist and you want to exist successfully as an artist then you have to take communication seriously. You can listen to the whole audience and see if they're quiet and and focused and then you can find out if you're on the right track, he says.

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