3min chapter

The Tim Ferriss Show cover image

#676: David Maisel of Marvel Studios Fame — Never-Before-Heard Tales of Hollywood Dealmaking, The Art of Aiming Big, Lessons from Power Broker Michael Ovitz, Combining Business Smarts with Street Smarts, The Making (and Importance) of Iron Man, Selling to Disney for $4 Billion, and Much More

The Tim Ferriss Show

CHAPTER

The Importance of Having an Office in Hollywood Studios

The biggest challenges were getting the job at Marvel and convincing the board to agree with us on Robert Downey. Marketing was a tough challenge too to get paramount to manage marketing because all this stuff doesn't make any sense if nobody goes to see the movie. I think it was Katzenberg who told me to show up at every meeting and make sure we get a good release date in retrospect. We chose May 2nd because nobody else wanted it like it was an early date people thought the summer started with Memorial Day.

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