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Nick Maggiulli: Just Keep Buying

Enter the Labyrinth

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Is Your Behavior Going to Change the World?

"Behavior rules a lot of stuff. And i think it's why the segal quote, which is, you know, fear has a greater grasp on human action than does the impressive weight of historical evidence," he says. "It us very hard for me to test it, right? We can't do random ize control trials of mind sets."

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