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What Is Your Highest Value?
I think what's interesting about it was that these are going to be businesses. What is the kind of one value you will not negotiate on and pursue? And i thought that was very instructive. I have this whole growth is not of value. Growth is not as right? It's a, it's hopfully an outcome. But anyways, the i do this,. this this exercise with my students in my brand strategy class, rom i think about yourself as a brand professionall and personally, an establish a paul romer, nob prize winning economists and a collegue at nwy. A have to have your own code. You have to identify early in your life what your code