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Why being niche is the key to building a brand of the future, with Jens Knoop, founder of Knoops

Conversations of Inspiration

00:00

A Sweeter Truth About Chocolate

Holly, i love your son. I haven't met him yet, but a great endorsement. And i really want to meet him. So just to give him a two or throueh, the chocolates, it sounds sik e head, pretty much all of them already. But as you said early on, he has a sweeter truth. So let me try to explore some darker chocolates with him. That would be fun, please. Cas, we're going to talk about this. You've never heard anything like it. Ar chocolate was always held as a special place in your heart, wasn't it? Because i was reading when researching you, how you

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