What Is the Secret Culture of Apple?

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Rigt: I was go named t the funny thing is that at an apple i i was already under this blanket non disclosure oefor. The whole mind set, the whole cu of what was it there was secret, and we were doing patentable work. We were unow interested in in treating that work as a enly trade secret,. Thats right nowouwen ar linger, bigger, deeper, trerty di divinity. It is a bottomless well, a truly and so yes.

In this wide-ranging conversation from April 2019, a16z’s Frank Chen sits down with Ken Kocienda, a longtime software engineer and designer at Apple from 2001 to 2017, who wrote a book about his career there, called Creative Selection.

They discuss Ken’s unconventional path from freelance photographer to software engineer at Apple, his work on many core products from Safari web browser to iPhone, iPad, and Apple Watch and features like Autocorrect, what it was like to demo new products for Steve Jobs, and more.