2min chapter

Dan Kennedy's Magnetic Marketing Podcast cover image

A Very Dangerous Idea

Dan Kennedy's Magnetic Marketing Podcast

CHAPTER

Introduction

This week on the Magnetic Marketing Podcast we talk about earned entitlement. Earned entitlement is you are entitled to certain rewards because in fact you earned them. Dan opened my eyes to what small business marketing looks like. His ripple effect touches people who don't even know his name. He teaches strategic direct response that is timeless.

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