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Holiday Happiness with Arthur Brooks & Cyber Monday on LTK 12/02/24

Squawk Pod

CHAPTER

Understanding Influencer Commissions and Earnings

This chapter delves into the commission structures that influencers navigate while promoting products, focusing on platforms like LTK. It explores the financial success influencers have achieved, detailing how they've collectively earned over $3 billion and transformed shopping culture through their promotional efforts.

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