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Let fires burn, w/Selina Tobaccowala of Gixo

Masters of Scale

00:00

How Do You Create Redundancy?

Many successful startups flirt with disaster the following morning. Product goes viral, team has caught flat-footed and they go into a wildly inefficient scrum. This isn't a quirk of Silicon Valley, it's a competitive strategy. You have to seize every last opportunity for growth even if it means serving customers on a delusional scale.

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