Why DTC Goes Beyond the Dot Com with Carter Jensen of General Mills
Up Next In Commerce
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How to Keep Nina Tea Members Motivated?
The company has access to five thousand first party consumer profiles. The data can be used to personalize products and experiences for consumers. It's a great way to collect some data, but it also gives the brand an insight into its most avid fanatics. "We're happy to help any teams tare going down that road"
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