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15min chapter
Founders, solve actual problem that matters! - Ben Yoskovitz, Highline Beta
Product Innovation Series with Aram Melkoumov
Navigating Product Development with the DVF Framework
This chapter discusses the vital role of the Desirability, Viability, Feasibility (DVF) Framework in product development, helping entrepreneurs maintain objectivity in their ideas. It focuses on the importance of understanding customer needs through structured research and conversations rather than rushing to build solutions. The chapter also highlights the emotional journey of product development and the necessity of iterative testing to uncover market insights and foster innovation.
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