3min chapter

Marketing Against The Grain cover image

Why Malcolm Gladwell is Wrong about Remote Work

Marketing Against The Grain

CHAPTER

Do Remote Work Have Problems?

Remote workers tend to work more than they do in office, because they cannot separate their work environment from their leisurely environment. Hering: Remote work is a better solution to enable diversity and inclusivity in belonging rather than working in the office. We should move past the criches of slackers and people in their pajamas and like being out on the beach for three to four hours, Kip says.

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