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The 6 Essential Steps to Drive Sales and Leads with Louise McDonnell

The Recognized Authority

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Introduction

Louise McDonald is an award-winning social media trainer and strategist. She talks to Alistair McDermott about the six essential steps to drive sales on social. The first step is planning, it's setting those goals, being very clear on those goals. And then if you figure out how much the goal is worth to you financially, you can then also afford to allocate some budgets to achieving that goal.

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