38: Why You Should Focus on Customers Unstated Needs w/ Munya Hoto, Digital Marketing Director, Foundry
The GTMnow Podcast
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Inbound Leads Are Very Valuable
Inbound leads are valuable because you can control the experience in a way that you can't when they're an inbound lead. 80% of your CRM is lost, but has undiscovered needs and chooses to do nothing. You have to teach them something new about their business that reframes their world. So this has been Sam's Corner. Check out show notes, see previous guests and play more episodes from our lineup of sales hackers.
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