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Sonat Birnecker Hart on Whiskey

EconTalk

Craft Beer - How Do You Control the Quality?

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When you think about the stuff that you're creating, how much control do you have over what we might call the quality? We had very strict rules for ourselves. And keep in mind, my husband grew up distilling. So this was not new to him. He wasn't just troubleshooting this. This was his chores growing up as a kid on his grandparents farm.

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