Gemba Academy Podcast: Lean Six Sigma | Toyota Kata | Productivity | Leadership cover image

GA 443 | Telling Stories and Making Meaning with Jamie Dixon

Gemba Academy Podcast: Lean Six Sigma | Toyota Kata | Productivity | Leadership

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How to Relate Challenge Resolve in Storytelling

A key principle of storytelling is a story is always about change. And there's something about what he is experiencing in that moment that you can relate to on a very human level as well. Once the audience relate to that, they're sucked in and have empathy for the characters. So relate challenge resolve is the general logic of a story. But it works exactly the same way when you're trying to shape the stories people believe in,. In other words, change people's minds and persuade people.

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