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188: The '5 Whys' is a Powerful Problem Solving Tool

The 80/20 Principle

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How to Ask Questions to Get Clear About Things

If you need to find a way to orchestrate things so you get more referrals more easily, more regularly and at an affordable cost, I personally think you absolutely should learn to do email marketing. Now if I had just said that to you, you wouldn't understand why. Is it more effort for me to work through this? Yes it is. But I'm doing it right now in the context of giving you another example of how asking a series of questions can help you zero in on things. Sometimes you need to ask more than five questions to get clear about things.

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