This chapter explores the challenges faced by inexperienced political candidates, particularly highlighting Abraham Lincoln's unconventional strategies that led to his 1860 presidential election victory. The discussion also examines the complexities of the Electoral College, significant elections like those of 1876 and 2000, and the impact of third-party candidates on electoral outcomes. Additionally, it analyzes the political climate's influence on election results, including the defining moments of Nixon's landslide victory and McGovern's defeat in the 1972 election.

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