Behavioural Economics – The Very Short Introductions Podcast – Episode 60
The Very Short Introductions Podcast
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Using Behavioral Economics to Explain Why People Are So Affected by Social Influences
The way to understand why people copy one another, what can explain speculative bubbles and social influences is by bringing the economics together with the behavioural sciences such as psychology. The big theme at the time which is still quite predominant in public policy making too is the idea of nudging. And that sort of nudging idea draws really strongly on key insights from behavioural Economics.
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