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The Potential for AI to Disrupt Residential Broker Relationships
Brokers have said that the tech would act as the brain in the room and they would still be able to maintain relationships with clients which makes their role unique. I don't know if anyone's ready for like the biggest financial move most people make in their lifetimes being done completely by a robot, but we've seen more and more and more of it be eaten up by digital tools. So there's still a lot of hurdles to be jumped but yeah I mean I only see this making the buyer more empowered and therefore making the job of a broker really about being incredibly empathetic or personable.