On The Other Side cover image

76. Co-creation + user generated products w/ Aleksija Vujicic

On The Other Side

00:00

The Benefits of Decentralization for Brands

I want to go back to this idea that you kind of alluded to around levels of decentralization, what it really means. And I think the spectrum is the same across individual cohort and community. The likelihood is that you become, you move further down that spectrum as you get towards community. But I think that the brands ultimately are the ones that get to make the decision about how decentralized they want to be.

Play episode from 25:34
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app