Becoming the King of SEO with Damon Burton (#138)
The Shopify Growth Show
00:00
How to Talk to Your Prospects About SEO
Damon: One thing we hear from clients is, okay, I wanna do SEO, but it's a long-term game. When should I think about doing it? Can you make the case on why people should stop pouring 50K into meta and Google's pockets for ads and really focus on SEO? "The problem isn't that SEO takes a year. It's that you didn't tell them why it takes a year," he says.
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