Making Markets with Prof. Scott Duke Kominers (HBS) & James Currier
The NFX Podcast
00:00
The Importance of Focusing on What You're Good At
Coaching teams often keep doing the thing they're good at, even though the market doesn't really value that piece of it. What you need to do in these marketplaces is figure out where's the greatest point of leverage? Is it vendor financing? Is it insurance? And if it is, then that's where you need to be. The specific design intervention you choose has to address whatever is actually driving the lack of value or the loss of value.
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