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EP 63 | Jay Nathan & Jeff Breunsbach (Customer Imperative) How to set up Customer Success for churn shattering results.

CHURN FM

00:00

Who Owns Customer Attention?

i think the executive team owns customer retention and by extension you know that that goes into uh the the various teams. The way we drive retention is through renewals and so i would absolutely have somebody with some commercial acumen who can help facilitate that. Jeff: We've seen a lot more successful b2b sas companies who think about retention as a company wide metric rather than a specific metric for the customer success team. I don't know what you dad but that's my prevailing thought right now yeah.

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